Dr. Kuchta partnered with Pro Impressions Marketing to elevate the brand’s digital experience through a refreshed logo, updated color palette, and lifestyle-centered photography—all designed to reflect the practice’s commitment to helping patients return to the things that matter most.
Challenges
Complete Health Dentistry of Park Ridge faced several brand and design challenges:
- Their existing logo and branding (blue and gray) didn’t match the updated interior of the office.
- The website’s imagery didn’t resonate with the emotional and lifestyle benefits of treatment.
- There was a need to better convey the practice’s value through storytelling and visual design.
Solutions
At Pro Impressions Marketing, we partnered closely with the team to realign their branding and website experience, making sure every detail reflected their identity and mission.
From updated visuals to authentic storytelling, we built a cohesive digital presence designed to engage patients and inspire trust from the very first impression.
We refreshed their logo and color palette with calming, complementary blues and greens that matched the aesthetic of their office. Through lifestyle photography, we captured real-life moments of joy, family, and renewed health. And with a storytelling approach, every design element worked together to convey a single message: “Get back to what matters most.”
Updated Branding
Lifestyle Photography
Storytelling Focus
Don’t Let an Outdated Website Get You Down
Updated Branding
The previous color scheme and imagery failed to support the warm, healing environment that Complete Health Dentistry of Park Ridge offered in person. Without cohesion between the physical and digital brand, the website didn’t accurately reflect the practice’s mission or atmosphere.
Original Website Redesign
With a new visual identity grounded in blues and greens, and patient-centric photography that evokes the benefits of treatment, the redesigned website offers visitors a welcoming, emotional connection to the practice. This refresh helps the practice communicate its purpose—restoring health so patients can return to what they love.
A Digital Presence That Reflects a Deeper Mission
This transformation shows how intentional design—anchored in emotional storytelling and brand alignment—can bring a practice’s values to life online. By focusing on what truly matters to patients, the new website for Complete Health Dentistry of Park Ridge creates a more meaningful connection from the very first click.
Is your website telling the right story? Let’s start the conversation.
